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Creating a complete UI from scratch for a tech startup company

Oterlu AI

Creating a complete UI from scratch for a tech startup company

In my educational programme we learn a lot about digital design by being handed school projects. This time we got to put what we learned into practice, as we had the amazing opportunity to help out startup companies with their graphic identity. I and my partner were handed Oterlu AI, a company that is developing an API that aims to diminish harassment in gaming.

The company requested what pages they wanted to include in their new website and after some discussion we concluded that they wanted a professional looking website that both had a friendly look and a tech savvy feel to it. We then presented them with a few stylescapes and went with their pick. The already had a logo that they were happy with, however we chose to round the corners of it to get that friendly feel they wanted.

Timeline: December - January 2020

Created in: Figma

This is still a work in progress. Some texts are not yet correct, for instance the Pricing section is unfinished because the company is still deliberating how they will handle payments. We plan to implement this in a CMS when everything is ready, to simplify the customers own further updates to the website.

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